CEO at WitSound Technologies, a software development company that enables industries to automate tedious, manual audio production and post-production processes with the intent of streamlining processes, empowering audio professionals, and transforming businesses.

With over 20 years of diverse experience in Business Development and Entrepreneurship, ranging from Strategic Advisory, Digital Expert, Fundraising or Digital MK from Multinational Companies to Startups, Mercè has had roles ranging from CEO & CFO to Entrepreneur or Business and Strategy Director or Advisor in various industries such as Entertainment, Audiovisuals, Audio,Technological,Software, AI, Gaming, Textile or Sports among others.