We are pleased to announce that the ERC-funded WEB DATA OPP project, which investigates how new measurement opportunities linked mainly to the growing presence of smartphones could complement or replace conventional survey data in order to get better or new insights, is organising a workshop. You can download a booklet with more information here.

Keynote: We are also thrilled to announce that Mick Couper will deliver the keynote speech. This keynote is open to anyone. To register just fill-in the following form. Prof. Mick Couper (University of Michigan) is one of the leading experts in web survey methodology, having authored several books and a multitude of influential scientific papers in this field. He will discuss the challenges of using new types of data beyond conventional survey answers. 

Event Details

  • Date: March 18th and 19th, 2024.
  • Location: RECSM-Universitat Pompeu Fabra (UPF), Ciutadella Campus, Ramon Trias Fargas, 25-27, 08005 Barcelona, Spain.

Workshop Focus

The expansion of the Internet and the development of a range of new active and passive measurement tools, particularly on mobile devices, present exciting opportunities for survey researchers, such as visual or geolocation data capture. Using these new measurement opportunities could reduce respondent burden, improve data quality, and extend measurement into new domains, allowing to answer questions that could not be answered so far and to improve the decisions of key actors.

However, while many people speak about these ideas, little research has implemented such possibilities so far. Besides, researchers interested in using such data face a range of key issues, including technical and ethical ones, and very little is known about how to best deal with all these challenges.

Thus, the primary objective of this workshop is to engage in fruitful discussions surrounding these challenges presented by the integration of new data types within the context of web surveys.

We are particularly interested in the following types of data:

  1. Visual Data: Exploring the incorporation of screenshots, photos, or videos as potential ways to provide responses in web surveys.
  2. Voice Data: Examining the use of dictation or voice recording functions for survey responses.
  3. Digital Traces Data: Leveraging digital traces data, especially those collected through meters, to complement or replace conventional survey questions.
  4. In-the-Moment Surveys: Investigating the possibilities of conducting surveys triggered by passive data, particularly metered data or geolocation information, shortly after the detection of relevant events.

Presentations

Each presenter is allocated a 20-minute slot, with a maximum of 15-16 minutes dedicated to the actual presentation and the remaining time reserved for addressing questions. Please, remember while preparing your talk that the primary objective of this workshop is to engage in fruitful discussions surrounding the challenges presented by the integration of new data types within the context of web surveys. We kindly request that you send your slides to [email protected] by March 12th, in both PPT and PDF formats. Please, incorporate your last name into the file name.