Characters' portrayal in the television ads consumed by 5-8 year-old children in Spain

  • Authors
  • Mas Manchón, Lluís; Fedele, Maddalena; Larrea, Olatz
  • UPF authors
  • MAS MANCHON, LLUIS;
  • Authors of the book
  • Universidad de Alicante
  • Book title
  • Creative Industries Global Conference
  • Publisher
  • Universidad de Alicante
  • Publication year
  • 2017
  • Pages
  • 233-246
  • ISBN
  • 9788461793877
  • Complete citation
  • Mas Manchón, Lluís; Fedele, Maddalena; Larrea, Olatz. Characters' portrayal in the television ads consumed by 5-8 year-old children in Spain. Dins: Universidad de Alicante. Creative Industries Global Conference. 1 ed. Universidad de Alicante; 2017. p. 233-246.