Activity and Influence of Destination Brands on Twitter. A Comparative Study of Nine Spanish Destinations

  • Authors
  • Guerrero-Solé, Frederic; Fernández-Cavia, José
  • UPF authors
  • FERNANDEZ CAVIA, JOSE; GUERRERO SOLE, FREDERIC;
  • Authors of the book
  • Xiang, Zheng, Tussyadiah, Iis (Eds.)
  • Book title
  • Information and Communication Technologies in Tourism 2014
  • Publisher
  • Springer International Publishing
  • Publication year
  • 2013
  • Pages
  • 227-236
  • ISBN
  • 978-3-319-03973-2
  • Complete citation
  • Guerrero-Solé, Frederic; Fernández-Cavia, José. Activity and Influence of Destination Brands on Twitter. A Comparative Study of Nine Spanish Destinations. Dins: Xiang, Zheng, Tussyadiah, Iis (Eds.). Information and Communication Technologies in Tourism 2014. 1 ed. Heidelberg: Springer International Publishing; 2013. p. 227-236.