REACT

REACT is a platform for showcasing and launching undergraduate degree final projects from the bachelor’s degree in Advertising and Public Relations. These research projects are designed to be applied to a strategic or communication-related product, with either a social impact or an innovative nature. In this context, the React Lab aims to support the production and potential implementation of these projects, whether through a communication plan, a communication action, a series of recommendations, a marketing or a business plan, the development of an app, an event, a presentation to clients, among others.
- Plataforma: REACT
- Any: 2025 - Incubat
- Equip: Carla Becerra i Vilardaga, Claudia López García i Maria Meya Vidal
- Tutor: Josep Fernández Cavia
- Plataforma: REACT
- Any: 2023 - En curs
- Equip:
- IPs: Mònika Jiménez-Morales (UPF) i Mireia Montaña Blasco (UOC)
- Investigadores associades:
Ana Freire (BSM-UPF)
Leila Mohammadi (UPF)
Lara Martín Vicario (UPF)
Carolina Sáez (UPF)
Roberto Sánchez (UPF)
Lorena Gómez (UPF)
Eva Bretones (UOC)
Segundo Moyano (UOC)
Jordi Solé (UOC)
Joanna Empain(UAB)
Olga Jordana (UAB)
Irene Cambra (UVIC)
Marta Lopera (UC3M)
Paloma Sanz (UCA)
M. José Establés (UCM)
Ricard Parrilla (Fachochschule Salzburg)
