Gamificació i participació en formats d'actualitat
Gamificació i participació en formats d'actualitat
- Plataform: LEAD
- Year: 2023 - Incubated
- Team: Laura Serrat, Jaume Archillés and Martí Oliver.
- Diari de Barcelona: Andrés G. Nandín.
- Associate researcher: Anna Saumell.
Project description
This is an innovative journalism project focused on gamification in news formats. This multidisciplinary initiative involves journalism students from different academic years, researchers from the Department of Communication, members of Diari de Barcelona, the team at ARSENAL, and a Catalan media outlet.
The project includes an applied research component. It analyses key references in gamified news formats used by leading media, identifies the main interactive formats across social media and online platforms, studies publishing strategies, and evaluates successful cases of gamification in journalism.
Finally, it proposes a concrete interactive content format for social media aimed at a young audience within the Catalan media ecosystem.
ARSENAL-LEAD intervention
ARSENAL-LEAD organizes and facilitates collaborative work sessions and supports the student team in creating a practical gamified news format.