01.03.03 Goals
01.03.03 Goals
How to design a research project in communication > Approach to the research problem > Goals
26.10.2021
The objectives determine what you want to achieve with the research. They need to be clear and acceptable, and must be present throughout the research process, as they lead and guide research. It is recommended to write them in infinitive (describe, identify, analyze, study, size, propose). A general goal is usually planned, linked to the question and the general hypothesis. The specific objectives have a higher level of concretion and make it possible to disaggregate the issues raised. They must be consistent with the hypotheses and research questions.
This is summarized in this table: