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Introducing the recent publication of our DigiDoc Editorial Series, "An Introduction to off page SEO and link building: typology and uses in communication"

Introducing the recent publication of our DigiDoc Editorial Series, "An Introduction to off page SEO and link building: typology and uses in communication"

Professors Lluís Codina, Carlos Lopezosa an Mari Vállez, are co-authors of the recently published DigiDoc Report, the last publication of our DigiDoc Editorial Series.

13.09.2021

Imatge inicial

This DigiDoc report is a remarkable introduction to off page SEO and link building. According to this document's abstract

"Link building is the core of the so-called SEO Off Page that deals, among other activities, with identifying authoritative websites from which to obtain links that point to our website. These links, commonly called backlinks or inbound links, thus transfer part of their authority to our website. This report delves into link building and its typology and proposes a process to carry out a link building strategy for a website, especially a newly created one. It is part of the digital communication strategies that affect content-intensive sites. Among them, the media, as well as digital content created as part of the communication strategies of public or private corporations".

 

 

Multimèdia

Multimedia

Multimedia

Categories:

ODS - Objectius de desenvolupament sostenible:

ODS - Objetivos de desarrollo sostenible:

SDG - Sustainable Development Goals:

Els ODS a la UPF Los ODS en la UPF The ODS at UPF