Qué son y qué no son los nuevos medios. 70 visiones de expertos hispanos

  • Authors
  • Cabrera, M; Codina, LL; Salaverría, R
  • UPF authors
  • CODINA BONILLA, JOSE LUIS;
  • Type
  • Artículos de investigación
  • Journal títle
  • Revista latina de comunicación social
  • Publication year
  • 2019
  • Volume
  • 74
  • Pages
  • 1506-1520
  • ISSN
  • 1138-5820
  • Publication State
  • Publicado
  • Abstract
  • The article analyses the uses and perceptions of the term ¿new media¿ among Hispanic communication professionals and experts in order to develop an updated definition. Methods. The study is based on a semi-structured interview with a sample of 70 experts in journalistic innovation, from 16 Spanish-speaking countries. This article focuses on the analysis of the answers to the question: ¿What is new media?¿. Interviews were conducted between 2016 and late 2018. Conclusions and discussion. Most interviewees defined a ¿new medium¿ as an alternative, nontraditional, media ecosystem that innovates, uses new narrative formats and has a new relationship with the audience. The study also shows a tendency to use the term ¿new medium¿ to refer to nondigital publications. Based on these references, the article discusses the updated meaning of the term ¿new media¿, in a world where digital media and social media are no longer so new.
  • Complete citation
  • Cabrera, M; Codina, LL; Salaverría, R. Qué son y qué no son los nuevos medios. 70 visiones de expertos hispanos Revista latina de comunicación social 2019; 74( ): 1506-1520.
Bibliometric indicators
  • Índex Scimago de 0.423(2019)