On Tuesday December 13th the members of the research group CAS met up to enjoy the Christmas lunch of this year that was carried out at Hotel SB Glow.From all the team we wish you Merry Christmas and a Happy New Year!
This morning the Communication Department has once again hosted the kids breakfast. An initiative of the agency "The Modern Kids" in collaboration with the Complutense University of Madrid.
From next December 5, to December 7, 2017, it will be held the 2nd Conference of the International Place Branding Association in Swansea UK. A great show up for our research group and the department of communication UPF.
Stay tuned for more that week!
Friday 1st of December Dr.Lluís Mas, Dr.Maddalena Fedele and Dr.Olatz Larrea are presenting their paper on “The characters’ portrayal in the television ads consumed by 5-8 year-old children in Spain” at the Creative Industries Global Conference (CIGC).
The MediaCorp Project Group is organizing a Publicity Event about Corporal Image for the 6th of February with the goal of contributing to build a positive reputation that positions ‘I like my body' as a benchmark for research and action regarding advertising and body image.
Mark your calendar!
The online catalan newspaper ara.cat dedicated an article written by Laura Pinyol that counted with the collaboration of the Project MEDIACORP.
Professor Lluis Mas stay and project took place between July the 10th 2017 and October the 30th 2017 in the College of Media and Communication at Texas Tech Univsersity. The project was performed in partnership with Doctor Paul Bolls as part of the Jose Castillejo Postdoc Program.
Project management: Emma Rodero Estimated cost of the project: € 8,000 The objective of this project is to analyze the influence of the key variables of oral, textual and non-verbal communication, on the credibility of the speaker and on the effectiveness of the presentation of the message.
Ramón Martín-Guart obtained a CUM LAUDE in it’s Doctoral Thesis about: The present and future challenges of media agencies
Ramón Martín-Guart, associate professor at the Universitat Pompeu Fabra, obtained a CUM LAUDE in his doctoral thesis entitled "A global vision of the present and future remains of media agencies",directed by Dr. Josep Fernández Cavia
Visiting researcher Lluís Mas at the Center for Communication Research in the College of Media & Communication Texas Tech on Tuesday October 24
El equipo de MediaCorp compartió un taller con los profesores y profesoras de la escuela Sant Martí de Barcelona, con el objetivo de conocer las opiniones del profesorado en relación a la influencia de la publicidad en la construcción de la imagen corporal de los niños y niñas.
La imagen proyectada por las campañas de promoción turística puede resultar clave para la construcción de la marca de países, ciudades o regiones. Especialmente en los casos de lugares en los que la industria turística constituye una de las principales fuentes de ingresos y riqueza. Sigue leyendo aquí ...
Starting from the concept of events management as part of a strategic communication process, this book focuses in the different stages of corporate and institutional management.
New Head of Group for CAS research group. Congratulations Lluís Mas.