New book released: "EVENTOS Y PROTOCOLO" from Mònika Jiménez
New book released: "EVENTOS Y PROTOCOLO" from Mònika Jiménez
Starting from the concept of events management as part of a strategic communication process, this book focuses in the different stages of corporate and institutional management.
Eventos y protocolo
La gestión estratégica de actos corporativos e institucionales
Starting from the concept of events management as part of a strategic communication process, this book focuses in the different stages of corporate and institutional management. The book also analyzes the importance of the protocol and how to apply it in each situation.
Research, planning. operations and evaluation: " Eventos y protocolo. La gestión estratégica de actos corporativos e institucionales" highlights the importance of each and every one of the steps in the creation and execution of events.