ISI has recently published the Journal Citation Reports of 2009. The journal Experimental Economics has an impact factor of 3.3, which means that it ranks 10th out of 245 economics journals. This is an amazing achievement in general and, particularly, for a young journal, which reflects on the great work of the editors, as well as the reviewers and authors of the journal - and also reflects the increase in the centrality of experimental economics within the economics discipline. At LeeX we are proud of having started our experimental lab as early as 1991, on the first year in the life of UPF, when no other econ exp lab existed in Spain and very few in the world.